Social Media - Low Cost, Big Benefits.

Andrew Wetzler has written a good article regarding the opportunities and benefits of using social media as an added SEO outlet. Some things to take into consideration when hiring an SEO, or doing the processes yourself:

• Are your competitors involved in Social Media?
• Are you involved in Social Media?
• Are you informed about SEO and Social Media?

Mr. Wetzler gives insight into why you should consider integrating Social Media with your SEO efforts.

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Is Google Ranking Big Brands Better?

Over the last couple of months it appears as though searches for general terms and keywords have rendered results out of the ordinary. Where it used to cough up results that show sites with older domain age, good content, etc.; now it is bringing back websites of big brand companies that have never ranked for those keywords / terms before.

Is Google getting paid off? Did they change some of their algorithm's to accommodate new techniques?

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Social Media and it's Search Engine Marketing Benefits

With such an astounding number of facets you can use to build your web presence, one of the newer kids on the block goes by the name of Social Media.

In the past, with social media, search marketers would spend hours trying to develop link bait which would manage to grab enough attention by users from websites such as Digg or Reddit, which will send your article to the front page. This tactic gains great exposure for you website and the benefits of traffic and additional links to your site increase greatly.

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U.S. Could Raise $52 Billion by Lifting Internet Gambling Ban

A new study shows that if the United States Government lifts its three-year-old Unlawful Internet Gambling Enforcement Act, they could then tax and, potentially raise, over $52 Billion dollars over the next ten years.

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Facebook and MySpace are uncool... WHAT?!

A recent study of demographics has yielded information that shows that more than 50% of Facebook's users and 44% of MySpaces's users ain the U.S. were over 35 [Information according to comScore's estimates].

With the new trend in Social Media website, however, we've seen MySpace slip from the most popular social media site in the world, to second [to Facebook], and from last year, to fourth! With the influx of new social media site to keep people's short attention spans and sporadic interests, this could possibly mean the out for the giants [Facebook, MySpace, etc.] and the in for a new set of leaders [well, probably for no longer than a couple years though, if we're that unlucky [sarcasm]].

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