NEWS AND EVENTS

News and Events

TRC News

Two Rivers Creative Launches Its Website
Two Rivers Creative comes into the spotlight with the launch of its business website and company blog in February 2010.

Patients Enjoy Fresh Medical Content in a Printed Newsletter
Valley Urologic Associates, an Appleton health clinic, selected Two Rivers Creative to design, write, and distribute a patient newsletter called “Spotlight on Health”. The first issue was distributed in September 2009, and continues with quarterly issues.

TRC Helps Appleton Health Clinic Begin Online Marketing Program
To increase visibility in the local community, Two Rivers Creative oversaw the set up of pay-per-click online marketing plan for Valley Urologic Associates. When people enter certain keywords into the Google, Yahoo, MSN, or Ask search engines, ads for the clinic appears prominently in the search results. Using a system provided by Yellow Pages, the clinic can tracks visits to the website and telephone calls received in response to the ads.

TRC Helps Hangs Up a ‘Digital Shingle’ for New Attorney Office
When starting up his new office, Andrew O’Shea turned to Two Rivers Creative to establish a web presence and begin an online marketing campaign. In addition, he asked TRC to create a marketing brochure for him that outlined his areas of practice.

Events & Seminars

Below are events we plan to attend. TRC is not affiliated with any of the events, but list them because they may be of interest to our clients.

March 16, 2010  Madison	Writing your Employee Handbook Effective personnel policies lead to the consistent treatment of employees, reduce discrimination, and enhance productivity and morale.   Personnel issues are becoming more complex each year; avoid common pitfalls and learn how to understand the legal status of employee handbooks, write your handbook, perform a policy analysis for your business, and review your handbook and introduce it to your employees.

April 14, 2010  Madison	Web copywriting, Branding, Persuasion Writing promotional and informational copy for the web can be a challenge. In this session you will learn the best way to use your web site to communicate your message and to stimulate action from customers. You will see what works and what doesn’t when writing for the web. Discuss how to use the web to promote your brand and to persuade visitors to act.

May 16-19, 2010  Chicago	ASTD International Conference and Expo Each spring the American Society for Training and Development holds this premier event for workplace learning and performance professionals. The conference features 300+ educational sessions from industry-leading experts, and a world-class EXPO filled with the latest products and services available from top suppliers.

When good things happen, we’ll let you know. When bad things happen, we find comfort in chocolate.